SEO results on this page come from our agency's own client work in the US and Australia over 11+ years, shown by business type and country, never by name. Every number states its period and source, and paid ads are always left out.
$1.96Morganic revenue logged for one client in 17 months
$645,000from organic and Business Profile across 10 clients in 7 months
At a glance
SEO results at a glance
SEO results from our agency span local service firms, clinics, trades and online businesses.
12case studies on this page
$1.96Morganic revenue for one client in 17 months
$645Kacross 10 clients in 7 months
2countries: the US and Australia
Case studies
Case studies by business type
SEO case studies here cover local service firms, clinics, trades and online businesses. Use the filters to see the results closest to your own business, and click any redacted screenshot to view it full size.
Position one on Google and in the map pack for "web development company" (keyword difficulty 59%), and position one for "web development agency".
Call tracking
Local SEO results from call tracking
Local SEO results are easiest to trust when they come from call tracking. Each call, form and text is logged with its source, so we can see which ones came from Google Business Profile and which from organic search.
SEO revenue figures also come from call tracking, where clients log the revenue from each job, which is where figures such as $103,312 for a laser and skin clinic in 7 months come from. Paid ad calls are tracked too, and we leave every one of them out.
Calls from search
Organic growth
Organic traffic and keyword growth
Organic growth figures below come from Semrush and are estimates. They show how visibility grew for clients whose sites started small.
Swipe sideways to see every column
Business type
Period
Organic visits a month
Ranking keywords
Event equipment rental, US
17 months
Near zero to about 21,500
About 6,000
Family dental practice, US
Growth period
About 24,500
18,250
Laser and skin clinic, US
Growth period
About 7,100
7,700+
Balloon and event decor, US
6 months
About 50 to 912
1,319
Legal documentation service, US
Growth period
About 710
2,888
Home staging company, US
6 months
Rising steadily
Near zero to 389
Semrush estimates. Figures shown as reported, not rounded up.
What worked
What drove these results
SEO results like these come from the same four kinds of work, done in the right order for each business.
Business Profile work
Google Business Profile work drove most local calls in these cases.
Service and area pages
Service and area pages gave Google a page for each search that mattered.
Technical fixes
Technical fixes let Google index pages it had been missing.
Links and listings
Links and listings built trust for sites that started with very little.
Method
How we measure SEO results
SEO results on this page use two kinds of source. Revenue, contacts and conversions come from call tracking, where the client logged each call, form and text. Traffic and keyword counts come from Semrush and are marked as estimates.
SEO figures on this page never include paid ads. Several clients also ran Google Ads or Bing Ads, and those rows are left out of every number shown.
Call tracking: revenue and conversions logged by the client, from organic search and Business Profile only.
Semrush estimates: organic traffic and ranking keywords, labelled as estimates.
No names: each case shows business type and country, with screenshots redacted.
No rounding up: figures are shown as reported, with the period they cover.
Fair warning
What these results do not promise
SEO case studies show what has worked, not what will happen for every business. Three things to keep in mind:
No ranking guarantees
SEO results depend on Google, your market and your site, so we never promise a position.
Timelines vary
SEO timelines differ by competition; some sites move in weeks, others take months.
Different markets
SEO results above come from US and Australian clients, and Leicester markets differ.
Timeline
What to expect in the first six months
SEO progress for a typical Leicester business follows a pattern, although every market moves at its own pace.
1
Month 1
Fixes indexed
SEO fixes go live and Google starts to re-crawl your site.
2
Months 2 to 3
Early movement
SEO rankings for less competitive terms start to rise.
3
Months 4 to 5
More calls
SEO traffic turns into more calls and form enquiries.
4
Month 6
Review
SEO review of what worked and the plan for the next six months.
SEO results on this page come from clients in the US and Australia. Leicester case studies will be added, with permission, as they come in.
Why are the clients not named?
Client names are left out to protect their privacy. Each case shows the business type, country and period instead.
Can I see the screenshots?
Redacted screenshots sit on each case card above. Click any screenshot to open it full size. They show only the organic and Business Profile rows, with account names, years and paid rows removed.
Do the revenue figures include ads?
Revenue figures on this page never include paid ads. Google Ads, Bing Ads and Facebook rows are always removed.
Will I get the same results?
SEO results depend on your market, your site and your competitors, so nobody can promise the same numbers. Your free audit shows what is realistic for you.
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